Take your business from Agency to successful SaaS
Stop selling your time, start selling your ideas and build a scalable, predictable SaaS revenue.
I help Agency Founders create hugely successful SaaS Businesses by 'Productizing' their ideas and turning them into something that has significant potential to scale.
I know how to do this because I did it myself!
I'm also a Non-Exec Director, an author and publish a weekly newsletter.
Hi, I’m David…
The Productized Newsletter
Use your Agency experience to launch and scale a world-class Product.
Latest research, tips and examples of best practice in scaling a SaaS. Written with agency and consultancy owners in mind.
For Agency Owners with a Product Idea bubbling away in their heads.
“Productized by David Hart is a must-read for agency owners eyeing the SaaS world.”
Sarah Ronald
Really great book - focuses on the most important things and helps make sure you solve a big problem not a tiny one.
Ben Hartley
Why do Agencies create their own Products?
Everyone has their own reasons for wanting to switch to a product model, but in my experience there always tends to be a few recurrent themes that I see again and again.
These four certainly resonate with my own decision to make the switch.
Scale
Selling consultancy has a direct correlation to the people you hire to deliver.
A product, on the other hand, can scale quickly and has a less linear connection to the size of your team.
Control
Selling consultancy has a direct correlation to the people you hire to deliver.
A product, on the other hand, can scale quickly and has a less linear connection to the size of your team.
Predictability
Project-based consultancy is often subject to peaks and troughs which can make resource planning a nightmare.
Products, especially SaaS, tend to have a predictable revenue stream.
Value
Project-based consultancy is often subject to peaks and troughs which can make resource planning a nightmare.
Products, especially SaaS, tend to have a predictable revenue stream.
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